Infographic: Over 7.5 million Africans on LinkedIn; South Africa, Nigeria and Egypt account for over 60% of users
Africa is the world’s second largest and second most populous continent, after Asia. Social media in general is taking Africa by storm . Over 7.5 million Africans use LinkedIn, over 20% are entry-level, and the majority of the users are ages 18-34, most of them are male. LinkedIn is quickly gaining popularity among working class professionals in Africa though it is still far less popular compare to Facebook and Twitter. Other countries with the fastest growing number of users include Kenya, Ghana, Uganda, Tanzania, Zimbabwe, Algeria, Morocco, and Cameroon as seen in the images below.
Facebook and Mobile Users In Africa
Facebook is most popular social media platform in Africa. Facebook is playing an integral part of the lives of over 1.15 billion people across the globe (Social media usage). Facebook is the world’s largest social networking site; it has over 50 million users in Africa. Egypt is the takes first place with 13,010 580 Facebook users in Africa, followed by South Africa and Nigeria rounds of the top three.
Most would agree that Facebook wasn’t so popular in Africa before the advent of Smartphone. Social media and internet usage is on the rise, statistics show that Africa is enjoying the highest subscription growth rate in the world. The estimated growth is about 60% to just less than 1 billion by 2015, from 800 million subscribers up from 500 million in 2010. These are impressive figures for the African economy.
The Internet and mobile technology are transforming the lives of many people in Africa. It’s worth to mention that Africa has surpassed Europe and the U.S. in the number of mobile phone users (Africa has more mobile subscribers than the US and EU). In Africa, mobile phones are so popular that most people own a cell phone than landlines.
Click on the link below to view more about mobile and internet usage in Africa
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