BlackBerry Z10 aka “the best big thing”, I saw the super bowl commercial and it looks like a pretty sturdy smart phone, so I went to check up on it. Great concept but my first impression was that it looks like an iPhone, same shape and screen, completely different from other BlackBerry phone. And after a hard a look, BlackBerry Z10 left me with an impression that it was an iPhone knockoff even though Z10 is thicker, wider, taller and more laborious but I must say, with the Z10, it does something Apple has never tried with a smart phone, that is …….. It opens up and of course the back is removable. I would say one thing that separated BlackBerry and its competitors were its unique in shape and size.  Maybe they should stick with that? Well…They must know better than I do, phone industry is very competitive. I would let you judge for yourself.